Nine codes. Printed on every carton, next to the word BROCCOLI, since before this company had a website.
A, B or C. It answers the question a buyer is really asking: how good is this, relative to the best thing coming off the line this week. It is not a defect scale — every one of the nine codes is product TBC is willing to ship. Anything below C3 does not get a code at all; it stays in Mexico.
1, 2 or 3. Two loads can be equally clean and still be wrong for each other — a processor cutting florets and a retailer merchandising crowns want different heads out of the same field. The number is what keeps those two buyers from fighting over the word “good.”
Because a grading system that lives in a salesperson's head isn't a system, it's a memory. Putting the grid on the box means the person who opens the truck in Dallas can hold the load against the order without calling anybody. That's the whole point.
A1 is the top-left code in the nine-grade grid — quality band A, size profile 1. The exact written spec is issued on TBC's grade sheet and the code is printed on the carton, so the receiver can verify it against the purchase order without taking anyone's word for it.
Nine grades — A1 through C3 — packed across four carton labels.
It stays in Mexico and is sold into the domestic market. It is not shipped north to a US buyer who ordered something better.
Crowns are packed 20 lb and florets are packed bulk. Cartons are held and moved refrigerated at 34°F, which is printed on the box.
At Pharr, Texas, into the facility at 601 W Anaya Rd — one of the busiest produce crossings on the southern border.
Call and say it. If it's running, you'll get a price. If it isn't, you'll get told — this week, not after the truck leaves.
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